Bultaco Outdoor Corner
Site: Barcelona.
Competiton: 2015. First prize


Starting from the bases of experiential, sensory and emotional design; It is intended to create a space to enjoy, interact, feel and favor, through design and architecture, the generation of small experiences related to the conceptual and original basis of the “Bultaco” brand. A place where the sale is a consequence.

Shops as cultural spaces and of excellence in design. The stores will include a multipurpose area with a system of stands, so that events and exhibitions of different kinds can be hosted. Generating a flow of people and spreading the history of ¨bultaco¨. Some of the activities could be: launching a ¨Bultaco Lab ”, forums, courses, presentations, streaming broadcasts (Bultaco TV), driving workshops and road safety.

“Dynamic and versatile venues, changing. With the ability to surprise the customer-user

Jon Arostegi
A Arq Creative Director

More about the project

Project title
Bultaco Outdoor Corner
Program
Store
Site
World
Competition
2015
Built
2016
A Arq Team
Borja Angulo, Jon Arostegi, Roberto Santiago
Surface
Variable
Total built surface
Variable

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